AI & Automation, Built With As Little AI As Possible
That’s not a typo. Most “AI automation” being sold to small businesses right now is AI bolted onto a problem that didn’t need it. I build practical automations and tools for small businesses, using AI only where it genuinely helps, and I’ll tell you honestly when it doesn’t.
Proof it works
A medical aesthetics client was paying $300 a month for a bloated loyalty and rewards platform that did far more than they actually used. I built a custom WordPress plugin that replaced it in around three days. It’s saved the client roughly $3,600 a year, paid for itself inside four months, and is still running over two years later.
Who this is for
- Businesses who know AI or automation could help somewhere but don’t know where to start
- Businesses already using a tool or two who want an honest read on whether they’re using it properly
- Anyone who wants a straight answer, not a sales pitch dressed up as a strategy session
- Anyone ready to act within a few weeks, not just browsing
Who this isn’t for
- Anyone just curious with no real problem to solve yet. Read the newsletter instead, it costs you nothing.
- Anyone wanting ongoing hands-on building rather than a clear plan they can act on themselves or hand to someone else.
- Anyone wanting a guaranteed list of “the best AI tools” with no context for their specific business. The right tool depends on the actual problem, and I won’t pretend otherwise.
If that’s you, no hard feelings, but we’re probably not the right fit. I’d rather tell you now than waste your time later.
What you get
An honest starting point, not a sales pitch
Custom tools built around how you actually work
n8n and Zapier-based workflows
No pressure to “go big”
AI Power Hour
If you’re not ready for a full automation build but want a straight answer on where AI could actually help your business, or whether the tools you’re already paying for are being used properly, this is the low-commitment way to start. One-to-one, honest, and priced to be a genuinely easy first step.
We’ve helped businesses generate millions in revenue, provided years of reliable technical support, and rescued companies from digital disasters. But don’t take our word for it – here’s what our clients have to say.
We had a great experience working with Kane at Mitchell Digital. He really took the time to understand our business and what we wanted from the website, which made the whole process easy and stress-free. The finished site looks amazing, it reflects our branding perfectly, and has already made a big difference to the number of enquiries we’re getting. We couldn’t be happier with the result and highly recommend Mitchell Digital.
At Cosmetic Skin & Laser Center, we’ve had Kane as our web developer for one year and we’re so grateful for him! In addition to providing excellent website/WordPress support and maintenance, he goes above and beyond – truly caring about helping with design to boost conversion rates and strengthen your brand’s online reputation. Very highly recommended.
Have questions or need more details?
Feel free to reach out via WhatsApp.
Frequently Asked Questions
Do I need to already be using AI to get value from this?
No. Plenty of clients start from knowing nothing beyond what they’ve read in the news. The starting point is your actual business problem, not your current tool stack.
What if I don't need AI at all?
Then I’ll tell you that. Plenty of automation work has little or no AI in it, and that’s fine.
How much does this cost?
It depends entirely on what you need. A subscription audit or a short consultation is a small, fixed cost. A custom tool or workflow build is priced per project, the same way a website build is, based on what it actually involves rather than a generic package.
Can you just automate my whole business?
Probably not all at once, and I wouldn’t recommend trying to. The businesses that get the most value start with one genuine bottleneck, fix it properly, and build from there.
What tools do you use?
n8n and Zapier for workflows, Airtable for structured data, and AI tools like Claude and ChatGPT where drafting or judgement genuinely helps. I’m not tied to one platform when advising you on what to use.
Will you just sell me on AI because it's trendy?
No. If a manual process, a simple spreadsheet, or an existing tool used properly solves your problem, I’ll say so, even if it means less work for me.
Our Clients
